Updated: 17/05/12 : 13:51:29Printable Version
To maintain the momentum of the DS line, CitroŽn has decided to create a styling department dedicated to this distinctive vehicle line.
The new set-up, which comes into effect on June 1, will make an even clearer distinction between C-range vehicle styling and DS styling.
The 'DS line' styling department will be managed by Thierry Metroz, while Alexandre Malval, former head of styling for the CitroŽn DS5 and C5, will be in charge of C-range styling.
"To support the move upmarket and international expansion of CitroŽn, particularly in China, it is important to make a clearer distinction in styling between the C range and the DS line, each in their respective fields," explained Frťdťric Banzet, Managing Director of the CitroŽn brand.