Updated: 30/03/18 : 14:29:28
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Sligo business leader to drive changes to established working traditions

As Ireland nears full employment in the recovery, just under half the workforce are gathering momentum to drive changes to established working traditions to see an end to restrictive and exploitative practices. 

Louise McDonnell, a leading Social Media Marketing Strategist based in Enniscrone is leading the call for change by inviting the 1,085,300* women in Ireland’s labour force to “Claim your Space and Own it.” starting with attending the Women’s Inspire Network (WIN) national conference on Wednesday 11 April, 2018 at The Connacht Hotel, Galway.

Louise will be speaking alongside Sean Gallagher, the famed entrepreneur, business mentor and Dragon’s Den investor who is the keynote speaker for the conference.  The full-day event, which will educate, support, and inspire women in business (and those looking to join, or support them). 

Delegates will hear from a variety of experts on business development, brand building and becoming the “go-to” person in their industry and niche.  Attendees will also benefit from advice on overcoming challenges in funding, career progression, pay equality, childcare rights and more.   

Louise McDonnell said: “It’s so inspiring and empowering to network with other women.  Anyone thinking of starting a business, already working from home, or building an empire should come along to this event and experience a uniquely honest and open exchange of ideas and inspiration. 

"This is a unique opportunity to meet those who have succeeded in the business community, hear about the ups and downs of their entrepreneurial journeys and receive sound, practical advice from those who have ‘been there’.”

The packed line-up of speakers for the day will be sharing their knowledge and experience  as well as enabling full networking access to everyone attending. 

Speakers include Samantha Kelly (aka “Tweeting Goddess”), the Social Media Strategist, TEDx speaker and founder of the Women’s Inspire Network, who will be sharing her expertise on Twitter marketing for business. 

She will be joined by Irish brand successes such as Noreen Taylor Doyle, Co-Founder of the Irish Biltong Company; Olive O’Connor, CEO and Founder of MediStori; Finola Howard, leading brand strategist; Joanne Sweeney-Burke of the Digital Training Institute; Emma D’Arcy, a leading Business and Marketing strategist and Lucy Hall, UK social media expert.

Tickets and full details are available at https://bit.ly/2BW1w1H.  Event sponsor GoBus.ie, is offering a discount for anyone travelling to the event from Dublin.
Headline sponsors, Tour America (recent winner of the Deloitte Best Managed Company Award 2018 for 9th consecutive year), are delighted to be supporting the conference for the second year running. 

Mary McKenna, MD of Tour America said: “We believe this is a fantastic event for knowledge building, networking and inspiration. It encourages women to help women in business, something I, as a Managing Director am really passionate about.”

Other event sponsors include ContentCal, IQ Branding, Douglas Law Solicitors, Emma D marketing and FCR Media.