Updated: 19/12/16 : 03:50:08
director David McGowan has got trashed drunk and carried home in a coffin.
follows the revelation by Gardai 341 drink-drive motorists were caught
behind the wheel in the first two weeks of its annual seasonal
The figure is a rise of 89, or 35%, on the same period last year.
Mr McGowan's appeal to the public is not about drink; it also includes driving under the influence of drugs.
The funeral director is now fronting a road safety campaign for a local County Council.
McGowan's punchy tagline declares: “Tonight I'm going to get so trashed, they're going to have to carry me home.”
Part of David McGowan's campaign against drink driving
The west Sligo man's campaign on road safety during Christmas 2016 is fronted by Mayo County Council.
date, 182 people have been killed on Irish roads this year up to the
morning of December 16, an increase of 35 compared to the same period
Noel Gibbons, the Mayo Council's road safety officer: "The message in
the campaign is that drink-driving destroys lives, families and
Meanwhile, Mr McGowan said he did not wish to frighten people with talk of funerals.
But he wanted them, he said, ''to be on their guard when using the roads.''
want to instil in people before they get into a car with a speeding
driver, or someone who may be under the influence, or have taken drugs,
to stop and think.
and think) because you have all this trauma and devastation that you
bring on your family and on the whole community,'' he said, if there is